How Evolv Express 3.0 Is Transforming Venue Security

As the world reopens, physical security is top of mind for venue leadership and visitors alike. Venue security relies on a combination of people, processes, and technologies to prevent harmful weapons from entering. Different venues take different approaches to creating, maintaining, and improving security screening based on the unique needs of the organization and its visitors.  

But every venue has a common challenge: ensure a welcoming guest experience while preventing potential weapons threats from entering. To help address this need in the many ways venues implement security, Evolv recently launched its latest software update for Evolv Express®, Version 3.0. This version introduces new capabilities to advance threat detection, enhance existing venue security response time and protocols with integrated communications, and improve usability and mobility with an intuitive user experience and a wireless tablet option.  

Changing the Status Quo 

Balancing guest experience with the mandate to keep everyone safe is critical when making decisions about security personnel, processes, and technologies. While metal detectors are extremely good at alarming on any object that could be a threat, their user experience is less than ideal. They require people to separate from their bags and personal items, which result in repeat scans, and creates long lines. And in this post-pandemic era, requiring guards to handle personal items, or even wand and pat-down guests, can result in potentially unsafe personal contact. Certainly not the personal experience we all seek. 

In short, manually assessing everyone entering a venue is a burden on everyone involved, aggravating the very people that venues are trying to welcome in. Worse still, it creates new threats. Beyond just the health concerns of crowded lines and close personal contact, guards can become fatigued with manual checks due to so many false-positive alarms, putting them at higher risk of letting potential threats through. And long, tedious lines in unsecured areas create crowds that could become a soft target themselves: exacerbating the very threat conditions that venues are trying to avoid.  

Better Detection Improves Safety 

Balancing venue security with guest experience should never be a compromise. Evolv Express accelerates the way guests move through security checkpoints by leveraging advanced sensors, artificial intelligence (AI) algorithms, and camera technology to detect and visually pinpoint a potential weapon on a person’s body or baggage. It allows visitors to flow seamlessly into a venue at a normal walking pace while focusing guards’ efforts on quickly and efficiently resolving potential threats.  

The Evolv Express technology continuously improves with new releases, and the 3.0 release introduces yet another update to the detection algorithm. This update helps to refine false positive rates (“nuisance alarms”) without compromising the system’s ability to detect even the smallest weapons. 

Security Ecosystem Integrations Shorten Response Time 

Evolv Express is designed to integrate seamlessly with other venue technologies to ensure security teams are supported in their work using processes and protocols already in place. Unlike analog machines and manual methods, Evolv Express is designed to extend a venue’s security eyes and ears to the entryways with features like front-and-rear-facing cameras with available integrations into an existing Security Operations Center (SOC) or Video Management System (VMS).  

To these existing integration capabilities, Evolv Express Version 3.0 adds the newly-released “Request Assistance” feature. When a guard at an Evolv Express system needs to reach out across the existing extended security ecosystem—whether it’s for help from other team members, supervisors, or adjacent teams like law enforcement—Request Assistance adds a one-touch feature on the Evolv Express tablet that leverages your existing security processes and systems to send communications discreetly and instantaneously via SMS text or email. It automatically includes the location of the system requesting assistance, along with the option for a customized message from the team member in need.  

Request Assistance is easily configured in the MyEvolv portal by a system administrator to ensure that personnel staffing critical positions at a venue will be able to leverage existing security protocols for critical communications to get the help they need and better secure entryways, and guests, quickly.  

Usability Accelerates Threat Resolution 

Each Evolv Express tablet provides a targeted search capability when a potential threat is detected via an indicator on an image of the alerting individual, which shows the location of the threat from different vantage points and allows for the detection of multiple threats on the person or their baggage as they walk through the system. This visual alert only targets individuals with potential threats on their person—not everybody walking through—to streamline the work of your security personnel, allowing them to focus their efforts only on addressing and resolving potential threats.  

Visual alerts are delivered via a tablet user experience, and Evolv Express 3.0 introduces wireless tablets to add new options for system setup and ease of deployment. Wireless tablets create easier set-up and tear-down, increasing system mobility while improving the visual profile of the entryway. They also add new options for the physical configuration of systems, with easy ways to pair additional tablets when needed as visitor flow rates increase. Plus, an updated user experience on wired and wireless tablets for Evolv Express 3.0 modernizes the look-and-feel of the interface.  

Advancing Security with Each New Release 

In addition to continual improvements to threat detection, new integrations with adjacent security technologies, and an enhanced user experience, Evolv Express includes access to the web-based MyEvolv portal and Evolv Insights™ analytics. Insights automatically collects and surfaces metrics related to visitor arrival curves and alarm rates by location, date, and time all in one unified dashboard. By leveraging analytics to improve planning—along with new advancements in threat detection, integrated communications, and usability in Evolv Express 3.0— venues can transform the way they protect visitors from potential security threats.

Setting a New Standard For Safety, Security and User Experience

Would you rely on a standard developed in the 1970s for gas-powered cars as the basis for operating a modern electric car? How about a 1970s standard for land lines to manage your smart phone? Seems pretty ridiculous to rely on decades-old standards to define, inform and keep up with today’s pace of innovation and the varied ways technology has shaped lives over the past 10 years, let alone the past 50. 

Yet, when it comes to our safety when we gather in groups in public places, the only “standards” our industry has available to measure the effectiveness of our security technology was developed in the 1970s for uses that just don’t apply in today’s world and for today’s threats. Not only that but these standards are also based on old analog technology—walk through metal detectors—that are even older than the standards themselves and are incapable of meeting today’s needs for modern weapons detection.  

So, you see why I put the word “standards” in quotation marks. In reality, there has never been a security and safety standard that was designed specifically to meet the needs of today’s modern venue—able to specifically and accurately detect weapons while delivering a free-flow, touchless and friction-free experience to visitors, employees, and other patrons. There weren’t many 80,000 seat stadiums in the early 1900s when metal detectors were first deployed. For decades, security professionals have been hindered by static, outdated technology as they try to react to a new threat environment in today’s dynamic world. 

Until now, of course.   

Today’s standard for physical safety and security must address an era in which soft targets, weapons proliferation, and a global pandemic have dramatically and permanently changed the security landscape. A modern solution must detect weapons, not just metal. It must go beyond security—meeting the concerns and expectations of visitors for a touchless, seamless experience, whether attending a sporting event, concert, mall, school, workplace, or any other places where people gather. 

Eight years ago, when we started Evolv, it was clear that the tools organizations were using for security and safety at their points of entry were obsolete at best, and dangerous at worst. Metal detectors were originally designed primarily for applications such as courts and prisons to prevent a small number of visitors from walking in with small contraband, such as razors or pocketknives.   

The standards developed in the 1970s were based on this old technology and established by the National Institute of Justice for courts and jails, and then adapted by the US FAA, Transportation Security Administration, and other regulators for aviation security. There were no cell phones in the ’70s, no proliferation of assault weapons, no steady drumbeat of gun-related violence.  

Relying on those standards and that technology just doesn’t meet today’s security needs. It forces people to queue in long lines, which creates another potential target for attackers. It forces them to hand their personal belongings to strangers, which is anathema to a safe and pleasant experience with COVID now a daily part of our lives. Worse, the standards are designed to detect metal, not weapons, which requires everyone to dump their pockets and virtually every bag to be searched. Because they weren’t willing to create a line around the block, many organizations avoided using metal detectors and just relied on a visible guard presence, handbag checks by security personnel or, often, no security at all.  

A new standard for detecting weapons at modern venues is needed and was one of the reasons we started Evolv. As I say perhaps far too often, some things have to be believed in order to be seen. We believed we could build a new system that could discriminate weapons from the innocuous everyday objects we all carry while allowing the free flow of people. We could see a new standard because we believed it could be built and, in fact, we could be the ones to build it. 

Evolv Express® is the culmination of years of hard work to develop what I consider to be “wicked smaht” (pronounced in a Boston accent) software, leveraging technology advances that would have seemed like science fiction back in the 1970s. These include advanced video analytics, machine learning, artificial intelligence, sensors, and more.  

It has taken us the better part of six years to perfect the technology. With the help of our early customers and our talented team, the Express is the product that fulfills the original vision we had for Evolv. Our system sets a new standard for physical security because it delivers what venues need, now and into the future, including: 

  • Digital technology hardware and software systems that replace obsolete metal detectors with modern weapons detectors. 
  • Free-flow, frictionless screening, with a touch-free experience for patrons in a post-COVID environment. 
  • Simplified deployment, management, upgrades, and operations. 
  • The opportunity for organizations and security leaders to improve security, increase safety, deliver a great user experience and significantly reduce security costs—all at the same time.  

The world is a very different place than it was in the 1970s when the existing “standards” for physical security were adopted. A new standard is needed to adapt to this new world and the current threat environment. We believe the Evolv Express is the next industry standard. Why? Because it fulfills our core mission of making the world safer.  

Democratizing Security: Keeping People Safe

Helping Evolv become a public company has been an incredible, and humbling experience. Our customers, employees, advisors, and investors have been wonderfully unified behind our mission of making the world a safer place, and we are truly thankful for their support. Building momentum through an unpredictable pandemic has been a wild ride, but we’ve come through it stronger than ever. Now that our transformation into EVLV on the NASDAQ is complete, it’s a good time to look to the future. 

While becoming a public company is a noteworthy milestone for all our stakeholders, the stakeholders I am most focused on are the millions of innocent people rushing back into their favorite venues, unaware that they’re surrounded by concealed weapons. Compelling new data and the lived experiences of our customers have convinced me that the threat profile is spiking in ways that few people fully realize and even fewer are equipped to address. As security professionals, we need to start thinking differently about the threat and work together to address it. 

Take Me Out to The Ballgame, but Don’t Touch Me. 

After 16 months of pandemic anxiety, travel restrictions, lockdowns, social distancing, and masking, the vaccinated population is justifiably feeling entitled to return to all their favorite gathering places. Most people are emerging from the pandemic fog with excitement, but many still harbor significant anxiety about being in crowds or having physical contact with? strangers. The professionals who run facilities and venues are understandably thrilled to welcome back their visitors, but it must be done in a way that recognizes the long-lasting—and possibly permanent—changes in visitor expectations. Going back to densely crowded, hands-on security screening is not what anyone wants in the post-pandemic world. 

There are More Guns than You Think  

It’s no secret that there are a lot of guns out there, but many people don’t realize that they likely encounter multiple concealed guns every day without realizing it. Based on industry data, we estimate that there are over 440 million civilian-owned guns per person in the U.S. That’s around 1.3 guns for every person in the country. About 42% of U.S. households own at least one gun and few guns are kept exclusively at home. A quarter of Americans say they carry a gun at least sometimes and nearly a fifth, 18%, claim to carry every day. And no, it’s not just a red state thing: 28% of people in the Northeast say they carry a gun at least some of the time. 

Civilian Firearms in the United Statesbased on Evolv analysis of datafromSmall Arms Survey 2018andSmall ArmsAnalytics2018-2021.

Another fact that might surprise you is that the United States is not the only country where civilian-owned guns are common. According to Small Arms Survey research, there are 85 countries with 10 or more civilian-owned guns per 100 population. The list includes Germany, France, Italy, Belgium, Australia, New Zealand, and many other countries you might not expect. There are almost half a billion civilian-owned guns outside the United States, and while mass public shootings may feel less common in other countries, the list of tragic incidents outside the U.S. is not short.

Map of civilian guns per 100 people by country from theSmall Arms Survey 2017.

Guns are in the Building 

Nearly every privately-owned facility and venue prohibits dangerous weapons, but the inconvenient truth is that many weapons slip through. How do I know this? Because most of our customers tell us that when they start using our Evolv Express® weapons detection screening, they find a shocking number of guns—far more than they expected and more than they ever found using procedures based on old technology such as metal detectors. I know of one facility in the U.S. that found 57 concealed guns in their first hour of testing Evolv Express at a single entrance. And no, it wasn’t a gun show or a law enforcement convention. It was a place where any average American family might find themselves on any given day of the week.  

The stark reality is that old metal detector screening procedures fail to catch a lot of guns. That’s not to say metal detectors don’t work—it’s the combined system of people, process, and technology that fails. Metal detectors alarm on so many harmless objects that security staff divert all bags and pocket contents into slow, error-prone manual searches. Working under the angry stares of hundreds of frustrated visitors, security staff are under incredible pressure to keep things moving. The guns slip through. 

A Fraying Society is a Dangerous Society 

The likelihood of tragic violence increases when more guns are in the hands of people who are unusually anxious or fearful. New gun purchases were up 64% last year in the United States. The CDC says 40% of U.S. adults reported recent battles with mental health or substance abuse during 2020, with the prevalence of anxiety up 3X and depression up 4X year on year. And ongoing political polarization and extremist ideologies are creating an increasingly volatile situation.  

More guns in more anxious hands means more tragic incidents. It’s just math, but that’s the reality of where we are as a society. The U.S. Department of Homeland Security summarized the situation in a 30 June law enforcement bulletin as follows: 

“In recent weeks, domestic violent extremists (DVEs) motivated by various violent ideologies have continued to advocate violence and plan attacks. As of 16 June, racially or ethnically motivated violent extremist-white supremacists (RMVE-WSs) were sharing downloadable links to a publication discussing targeting mass gatherings, critical infrastructure, and law enforcement officers.”

It’s not just a handful of extremists who are changing the threat landscape. While only a tiny minority of gun owners are infected with the extremist ideologies that the DHS is tracking, the fact remains that many of people around us every day are feeling threatened enough to arm themselves. This increases the risk of tragic escalations where misunderstandings and opportunistic conflict can quickly erupt into violence. 

The Duty of Care to Keep People Safe 

The police recently arrested a man who tried to enter a major tourist destination with an unlicensed gun that was detected by Evolv Express. When questioned, the man explained that he felt threatened by recent public protests and felt he needed the gun to protect his family on vacation, and was willing to take the risk of detection. That’s where we are. The strength of the “visible deterrent” factor is fading fast. Facilities and venues need to start reliably detecting and stopping guns, and then let the public know they have this capability. It’s the only way to reclaim the lost ground, and it needs to happen soon. 

If anxious gun owners are trying to slip into major tourist destinations with guns even when they know it is illegal and can clearly see security screening in place, it is safe to assume that they are also entering schools, grocery stores, malls, houses of worship, and other facilities where weapons are also prohibited, but screening is largely absent. The threat is everywhere.  

As noted earlier, our customers tell us they find a surprising number of weapons with Evolv Express. They also tell us they love that they find more guns while allowing harmless visitors to enter ten times faster than their old screening process based on metal detectors and universal bag checks. They tell us they need fewer front-line security staff overall with Evolv Express, and the remaining staff loves the new process. They also tell us they love the operational awareness they get from Express Insights™ analytics. We hear this same story across hundreds of sites as we scan over 11 million individual visitors every month.  

At this point, I believe it has become abundantly clear that Evolv Express has set a new and higher standard for what security screening should be.  I believe every facility and venue owner has a duty of care to carefully consider the new standard that our weapons detection system represents in light of the escalating threats we’re seeing. We are committed to democratizing access to this technology over time so it can be everywhere it needs to be to keep the vulnerable masses safe.  

If you want to be part of raising the standard of safety for millions of people, we’d love to have your support. Here are a few ideas on how you can help. If you are responsible for security at a facility or venue, please get in touch so we can discuss your needs. Consider speaking with the security staff at the places you gather most often and ask them if they have considered weapons detection. If you’ve experienced the speed and precision of Evolv Express in person, help us tell the world about it. And if you are looking to get more directly involved, note that we’re hiring in almost every department. Together we can all do a little to make everywhere safer.  

The New Standard: Safety in Motion

What if we lived in a world where we could work, learn and play together without the fear of weapons violence? This is what our founders Mike Ellenbogen, Co-Founder and Head of Technology, and Anil Chitkara, Co-Founder and Head of Corporate Development have set out to do. All of us at Evolv Technology share that same mission; transform security to enhance everyone’s life. This is our duty-of-care and we hold ourselves accountable to it. 

As of today, six months into 2021, there have been 319 mass shootings, compared to 417 in all of 2019 (according to www.gunviolencearchive.org). The old standards for security aren’t keeping up with the security requirements of today. Many institutions that have used metal detectors for security realize they can no longer keep large numbers of people queuing in security lines. Aside from the potential health hazard lines create, this opens up an additional security vulnerability. Venues and enterprises that have never used security screening are now budgeting to keep their visitors safe. Traditional metal detector technology just cannot address the pace of life and the ubiquitous need for security in our daily lives.

We need new standards. We need security that continually improves – touchless, free-flowing, and frictionless technology – supported by a strong concept of operations and enforced by well-trained security personnel. The days of bag checks, wands, and body checks are unacceptable and biased. We must find the weapons, not the metal. Advanced sensors and artificial intelligence are at the forefront of this evolution. This is where we come in.

We are obsessed with our customers’ success and strive to do better and be better for them. That requires authenticity and real products that work. At Evolv we do what we say and say what we do. There is no room for bravado. 

Evolv innovations are fueling the physical security transformation, disrupting the status quo. Evolv Express®, powered by Evolv Cortex AI™, can distinguish between metals that are personal items from weapons used for harm. No longer do visitors, fans, employees, and students need to stand in long lines to slog through metal detectors. They can move at the pace of life through our weapons detection systems, eliminating the potential soft targets long lines create to seamlessly flow through security. Life shouldn’t feel like airport security.

New standards call for a new brand. We’re calling it Safety in Motion. The modernized look is representative of our technological innovations in security screening, using cutting-edge technology for today’s security needs. Moreover, we wanted our new brand to reflect our mission: Transform security to enhance everyone’s life. We think it does, we hope you do too.

Evolv Technology Awarded U.S. Air Force Contract

Evolv Technology today announced the company has been awarded a contract with the United States Air Force to identify opportunities to bolster national safety interests through the deployment of Evolv’s advanced security screening systems.

Through the contract, Evolv will apply its leadership in using AI, machine learning, advanced sensors, on-demand analytics and related digital technologies for next-generation touchless weapons screening and threat detection. Working with program sponsors, the company will conduct feasibility studies on how the military and other federal government organizations can improve physical security while optimizing operations and reducing costs at military bases, air terminals, air shows, special events and other locations.

Evolv earned the award as part of the company’s participation in the highly competitive Small Business Innovation Research (“SBIR”Small Business Technology Transfer (“STTR”) programs, which are designed to encourage domestic businesses with 500 or fewer employees to engage in Federal Research/Research and Development (R/R&D) that has the potential to develop into products for military or commercial sectors. With the Department of Defense active in both programs, 11 federal agencies are engaged in the SBIR initiative, while five participate in the STTR program. Successful completion of the process entitles companies to sole source contracts, a key benefit to the companies and federal government alike.

AFWERX , a U.S. Air Force program fostering a culture of innovation within the service, facilitates the awarding process. Encompassing multiple programs, including the Air Force commercial investment group, AFVentures, the initiative is intended to circumvent bureaucracy and engage entrepreneurs in Air Force programs.

Evolv is transforming the physical security industry, as the industry’s only AI-enabled touchless screening system in the market. Built on the Evolv Cortex AI™ software platform, Evolv Express® delivers up to a 70% reduction in cost and is ten times faster than traditional metal detectors. The system allows people to pass through screening at the pace of life, without breaking stride. Doing so vastly improves security at the speed, scale and flexibility required in today’s post-pandemic world.

Evolv’s systems have been used to screen more than 50 million people, second only to the Department of Homeland Security’s Transportation Security Administration in screening people in the U.S. The world’s most iconic venues and companies place their trust in Evolv to protect their employees and visitors including Uber, Lincoln Center, L.L. Bean, Six Flags and hundreds of others.

“We’re honored to be collaborating with the U.S. Air Force in its mission to protect our nation,” said Evolv CEO Peter George. “The public sector is a substantial and expanding market, one that’s pursuing the most advanced human security solutions available. By combining our team’s expertise in risk mitigation with innovative threat detection and weapons screening technologies, Evolv’s systems far exceed what’s possible from analog technologies and legacy approaches. We look forward to bringing these benefits to even more federal government customers.”

In March 2021, Evolv entered into a definitive agreement for a business combination with NewHold Investment Corp. (NASDAQ: NHIC) in a transaction that would result in Evolv becoming a U.S. publicly listed entity. The transaction is expected to close shortly after the second quarter of 2021, subject to satisfaction of customary closing conditions. For more information visit nhicspac.com.

About Evolv Technology

Evolv Technology is the world’s leading provider of AI touchless security screening systems that enhance safety without sacrificing the visitor, student and employee experience. Built on top of its Evolv Cortex AI™ software platform, the company provides an array of AI touchless screening technologies for weapons detection, identity verification and health-related threats.

Led by a team of security industry leaders with a track record for delivering first-to-market products, Evolv’s investors include Florida Governor Jeb Bush’s firm, Finback Investment Partners, DCVC, General Catalyst Partners, Lux Capital, SineWave Ventures, Motorola Solutions and STANLEY Ventures. The company’s partners include Motorola Solutions, STANLEY Security and Johnson Controls. Evolv Express® has earned industry accolades such as the 2020 Edison Awards™, two Campus Safety 2020 BEST Awards, Campus Security & Life Safety magazine’s Secure Campus 2020 Awards and Best Places to Work by Inc. Magazine and Built in Boston.

In March 2021, Evolv entered into a definitive agreement for a business combination with NewHold Investment Corp. (NASDAQ: NHIC) in a transaction that would result in Evolv becoming a U.S. publicly listed entity. The transaction is expected to close shortly after the second quarter of 2021, subject to satisfaction of customary closing conditions. For more information visit nhicspac.com.

Evolv Technology, Evolv Express®, and Evolv Cortex AI™ are registered trademarks or trademarks of Evolv Technologies, Inc. in the United States and other jurisdictions.

For more information, visit https://evolvtechnology.com.

 

Important Information for Investors and Stockholders

This document relates to a proposed transaction between NewHold and Evolv. This document does not constitute an offer to sell or exchange, or the solicitation of an offer to buy or exchange, any securities, nor shall there be any sale of securities in any jurisdiction in which such offer, sale or exchange would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. NewHold has filed a registration statement on Form S-4 with the SEC, which includes a document that will serve as a prospectus and proxy statement of NewHold, referred to as a proxy statement/prospectus. A proxy statement/prospectus will be sent to all NewHold stockholders. NewHold also will file other documents regarding the proposed transaction with the SEC. Before making any voting decision, investors and security holders of NewHold are urged to read the registration statement, the proxy statement/prospectus and all other relevant documents filed or that will be filed with the SEC in connection with the proposed transaction as they become available because they will contain important information about the proposed transaction.

Investors and security holders will be able to obtain free copies of the registration statement, the proxy statement/prospectus and all other relevant documents filed or that will be filed with the SEC by NewHold through the website maintained by the SEC at www.sec.gov. Alternatively, these documents, when available, can be obtained free of charge from NewHold upon written request to NewHold Investment Corp., c/o NewHold Enterprises, LLC, 52 Vanderbilt Avenue, Suite 2005, New York, New York 10017, Attn: Charlie Baynes-Reid, or by calling (212) 653-0153, or by email at info@newholdllc.com.

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NewHold and Evolv and their respective directors and executive officers may be deemed to be participants in the solicitation of proxies from NewHold’s stockholders in connection with the proposed transaction. A list of the names of the directors and executive officers of NewHold and information regarding their interests in the business combination will be contained in the proxy statement/prospectus when available. You may obtain free copies of these documents as described in the preceding paragraph.

This communication does not constitute an offer to sell or the solicitation of an offer to buy any securities or a solicitation of any vote or approval, nor shall there be any sale of any securities in any state or jurisdiction in which such offer, solicitation, or sale would be unlawful prior to registration or qualification under the securities laws of such other jurisdiction.

Forward-Looking Statements

This document contains certain forward-looking statements within the meaning of the federal securities laws with respect to the proposed transaction between NewHold Investment Corp. (“NewHold”) and Evolv Technologies, Inc. (“Evolv”). These forward-looking statements generally are identified by the words “believe,” “project,” “expect,” “anticipate,” “estimate,” “intend,” “strategy,” “future,” “opportunity,” “plan,” “may,” “should,” “will,” “would,” “will be,” “will continue,” “will likely result,” and similar expressions. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. Many factors could cause actual future events to differ materially from the forward-looking statements in this document, including but not limited to: (i) the risk that the transaction may not be completed in a timely manner or at all, which may adversely affect the price of NewHold’s securities, (iii) the failure to satisfy the conditions to the consummation of the transaction, including the adoption of the Agreement and Plan of Merger, dated as of March 5, 2021 (the “Merger Agreement”), by and among NewHold, Evolv and NHIC Merger Sub Inc., a Delaware corporation and a direct wholly owned subsidiary of NewHold, by the stockholders of NewHold, the satisfaction of the minimum trust account amount following redemptions by NewHold’s public stockholders and the receipt of certain governmental and regulatory approvals, (iv) the lack of a third party valuation in determining whether or not to pursue the transaction, (v) the inability to complete the PIPE investment in connection with the transaction, (vi) the occurrence of any event, change or other circumstance that could give rise to the termination of the Merger Agreement, (vii) the effect of the announcement or pendency of the transaction on Evolv Aviation’s business relationships, operating results and business generally, (viii) risks that the proposed transaction disrupts current plans and operations of Evolv and potential difficulties in Evolv employee retention as a result of the transaction, (ix) the outcome of any legal proceedings that may be instituted against Evolv or against NewHold related to the Merger Agreement or the transaction, (x) the ability to maintain the listing of NewHold’s securities on a national securities exchange, (xi) the price of NewHold’s securities may be volatile due to a variety of factors, including changes in the competitive and highly regulated industries in which NewHold plans to operate or Evolv operates, variations in operating performance across competitors, changes in laws and regulations affecting NewHold’s or Evolv’s business and changes in the combined capital structure, (xii) the ability to implement business plans, forecasts, and other expectations after the completion of the transaction, and identify and realize additional opportunities, and (xiii) the risk of downturns and a changing regulatory landscape in Evolv’s highly competitive industry. The foregoing list of factors is not exhaustive. You should carefully consider the foregoing factors and the other risks and uncertainties described in the “Risk Factors” section of NewHold’s registration on Form S-1 (File No. 333-239822), the registration statement on Form S-4 discussed above and other documents filed by NewHold from time to time with the SEC. These filings identify and address other important risks and uncertainties that could cause actual events and results to differ materially from those contained in the forward-looking statements. Forward-looking statements speak only as of the date they are made. Readers are cautioned not to put undue reliance on forward-looking statements, and except as required by law NewHold and Evolv assume no obligation and do not intend to update or revise these forward-looking statements, whether as a result of new information, future events, or otherwise. Neither NewHold nor Evolv gives any assurance that either NewHold or Evolv or the combined company will achieve its expectations.

Any financial projections in this communication are forward-looking statements that are based on assumptions that are inherently subject to significant uncertainties and contingencies, many of which are beyond NewHold’s and Evolv’s control. While all projections are necessarily speculative, NewHold and Evolv believe that the preparation of prospective financial information involves increasingly higher levels of uncertainty the further out the projection extends from the date of preparation. The assumptions and estimates underlying the projected results are inherently uncertain and are subject to a wide variety of significant business, economic and competitive risks and uncertainties that could cause actual results to differ materially from those contained in the projections. The inclusion of projections in this communication should not be regarded as an indication that NewHold and Evolv, or their representatives, considered or consider the projections to be a reliable prediction of future events.

###

Jennifer Torode
tel: 781-254-5836
jtorode@chenpr.com

Transforming Human Security and Saving Lives

Evolv Earns Edison Award for Completely Reinventing Threat Detection

Last week I had the distinct honor of accepting, on behalf of everyone at Evolv Technology, the Edison Award we won last year for the “game-changing innovation” that our Evolv Express® system and Evolv Cortex AI™ software platform represent. We got word of the award last spring, but there was no public event at which to actually receive it – so while I participated in this year’s ceremony from afar, it was gratifying to virtually bring the award home.

That’s because the Edison Award is one you want to display proudly for all to see. It’s one of the few awards that truly recognizes significant technical innovation in products that solve actual problems in the real world, as opposed to in a lab. And herein lies our story.

As the original announcement said, the award goes to companies that are “changing the world with their incredible vision, their commitment to innovation, and the introduction of new products and services that will make consumers’ lives safer, healthier and more sustainable.” 

Our second-generation product, Evolv Express, for which we earned this award, is a game-changing weapons detection system. With its’ ability to scan up to 3,600 people an hour and the intelligence to differentiate between weapons and personal items – without forcing people to empty pockets and bags or break stride – it’s improving security at the speed and scale required in this post-pandemic world. 

Evolv Technology is leading the digital transformation of physical security, one that is touchless and addresses today’s threat of pandemic viruses as well as concealed weapons. By harnessing our technical innovations in sensors and AI to overcome the widely recognized deficiencies of outdated security screening products, Evolv’s technology enables ticketed venues, workplaces and schools to vastly improve their ability to keep their customers, employees, guests, students and staff safe all while rapidly and more naturally enter these venues.  And, it’s all done in a way that integrates with the way people want to live, and more importantly, the way they deserve to live.

 

Edison, Bell and Early Metal Detectors

The Edison Award, of course, is named after Thomas Edison, one of the greatest inventors of all time, and holder of some 1,093 U.S. patents. Evolv Express is an entirely new approach to metal detection technology first created by another renowned inventor and Edison contemporary, Alexander Graham Bell.

While Bell is best known as the inventor of the telephone, he was also experimenting with a metal detection device around the time in 1881 when President James Garfield was shot by a disgruntled diplomat. The bullet was lodged in the president’s chest and for weeks physicians attempted to find and extract the bullet.

Bell had successfully used his device to detect bullets in sides of beef and shrapnel in Civil War veterans, so he thought it may be of use in Garfield’s case. But the device failed for a simple reason: unbeknownst to Bell at the time, underneath the horse-hair mattress on which the president was lying was another made of steel wires. Those wires interfered with Bell’s metal detector, which was based on electrical inductors, rendering him unable to find the bullet. In other words, the technology couldn’t separate the signal from the noise – we’ll come back to this technical challenge

By the 1920s, metal detectors using radio frequency (RF) waves began to come on the scene. While they have been refined over time, the metal detectors we all pass through today are based on that same 100-year-old technology.  

Interference: An Age-old Issue

And that technology still suffers from the same challenges that rendered Bell’s detector unable to help President Garfield….interference. As we all know, anytime you pass through a metal detector, you are asked to empty your pockets and remove any metal – keys, phones, wallets and so on, and pass through in single file. In effect, all those personal items are interfering with the detector’s ability to detect the real threat: weapons. Legacy technology and an outdated approach certainly don’t integrate with the way people live today.

Necessity is the Mother of Invention

In 2013, after the Sandy Hook school shooting and Boston Marathon bombing and amid terrorists shifting targets to nightclubs and stadiums around the globe, we founded Evolv with the singular goal of keeping people safe by finding a way to detect weapons at places that aren’t mandated to do so – like nightclubs, schools, workplaces, sports and concert venues.

These kinds of venues, companies and schools need security that does not disrupt the public gathering experience and avoids the problems that come with traditional security approaches such as crowds, single-file lines, bag checks, wands and invasive pat downs.

We knew there was a hurdle to get over. If the detection device presents too much hassle and creates lines, people won’t embrace it.  It needed to be seamless, accurate and fit within venue operations.  It had to balance the desire to improve safety with the need to maintain or even improve the visitor entrance experience.

Evolv has a Singular Goal

Starting out with a small team of colleagues who are world-class in understanding detection challenges, we had the idea to combine state-of-the-art sensors with smart software and machine learning algorithms to solve this problem. After refinement and iteration, we’ve delivered on our goal: detection technology that is all at once accurate and frictionless. And can perform reliably under real world conditions.

Now, About that Signal to Noise Problem

When I say accurate, I mean we can reliably differentiate a weapon from a phone and the other objects we all carry on a daily basis, and we’ve accounted for variables such as wind and vibration that may throw off other forms of RF-based sensors. And by frictionless, I mean you no longer have to empty pockets, go through screening single-file, or even slow down your normal walking speed.

Security Can Only be Effective if it Works in the Real World

Innovation in our space has to address often competing requirements: balance the physics of detection, address the realities of the all the stuff we carry, and support the operational needs of the customer.  And it has to satisfy all three in a way that achieves high throughput, quickly and more securely.

That, I would argue – and the Edison Award folks apparently agree – is game-changing technology. And it certainly helps to make us all safer.

So, I proudly accepted the Edison Award last week on behalf of all the smart, dedicated people on the Evolv team who helped develop this technology, refine it in the lab, and bring it out into the field, where it can solve real-world problems. I hope both Edison and Bell would be impressed.

The Future of Security After Mass Reopenings

Using AI to Stay Safe

On April 21, 2021, Evolv Technology CEO, Peter George, joined Bloomberg Quicktake Anchor, Tim Stenovec, to discuss Evolv Technology’s touchless AI-based security screening technology.

Transcript

Tim Stenovec (Quicktake Anchor):
Well, this week, a leader in AI touchless security screening announced an update to let customers comprehensively review, analyze, and collect valuable data on their security checkpoints. Evolv Technology says it’s screened more than 50 million people, second only to the TSA in screening people in the US. The company recently announced plans to go public using a SPAC merger with New Hold Investments. Joining me now is evolve technology CEO, Peter George. Hey Peter, thanks so much for taking the time and joining us on Quicktake this afternoon. Where would people have interacted with Evolv Technologies products without even knowing about it?

Peter George (Evolv Technology CEO):
Well, they would know about it because they’d walked through our venues, Tim, places like stadiums, performing arts venue, schools. What would be different about walking into that venue through our system is that they’d walk into the venue and not break stride, no lines, nobody would touch their stuff, and we be able to screen for threats without them breaking stride and without them divesting of the things that they normally carry.

Peter George (Evolv Technology CEO):
And that is a transformative experience.

Tim Stenovec (Quicktake Anchor):
Yeah. I mean, I’m looking at the website right now, and I know that I’ve certainly walked through these machines at museums and venues. I wonder, though, what it’s fair to call these, right? Are these metal detectors? Not really, right?

Peter George (Evolv Technology CEO):
No. Their threat detection security screening devices, advanced sensors powered by artificial intelligence. So we can find the needle in the haystack and the needle is the weapon amongst all the things that people are carrying.

Tim Stenovec (Quicktake Anchor):
Right.

Peter George (Evolv Technology CEO):
And the magic is the ability to discriminate between a phone and a firearm. And that’s really, really hard. We’re all carrying phones and keys and things that are metal. Metal detectors are really good at finding all metal, but they’re really bad at finding weapons, and we find weapons really well.

Tim Stenovec (Quicktake Anchor):
How do you do it? What’s the technology that you use?

Peter George (Evolv Technology CEO):
Sure. So we’ve combined very, very advanced sensors. As you know, there’s been a lot of advancements in sensor technology and cameras, machine learning, and artificial intelligence. We fuse those all together. And we, as I said, could find the needle in the haystack. So as people walk through the venue, we’re creating different kinds of telemetry, the fragmentation of the metallic composition, the shape. Oftentimes, we’re looking for the barrel of a gun and when we find it, we can make a quick determination. But if it’s anything else that’s either metal or anything else they’re carrying, they can walk in without it. And so the ability to find a weapon on people while they’re moving without them taking their things out of their pockets is really, really important. You can imagine it completely transforms the entry into venues, where there are lots of people. We basically make lines go away and make the people in the venues on the other side super safe.

Tim Stenovec (Quicktake Anchor):
Okay. This sounds pretty great. I got to tell you, I haven’t been in an airport in a long time, but I know that the last time I was in an airport at TSA, this is not the technology they were using. There was a long line. Why doesn’t TSA use Evolv Technology?

Peter George (Evolv Technology CEO):
Sure. So we’re going to let the TSA worry about the sterile environment and the sterile environment is making sure nothing gets on a plane with 500 people and goes 10,000 feet in the air. The founders of this company actually had spent a lot of time in aviation and recognize that there was a big need for safety outside of aviation, where people were gathering, stadiums, performing arts venues, theme parks, and using traditional technology like metal detectors, which by the way, Tim, was invented 90 years ago, to solve that problem just didn’t make any sense.

Peter George (Evolv Technology CEO):
So it’s a really hard problem to solve, which is to find weapons on people that the weapons are concealed while they’re moving, and we solved the problem. It took us five years to do it and about a hundred million dollars. And so we’re in a great position now to democratize security and bring security to all those other venues, not like airports, that when people come back from this pandemic, they want to gather safely and we can allow that to happen.

Tim Stenovec (Quicktake Anchor):
I want to understand though about why it wouldn’t be in an airport right now and why TSA wouldn’t use it. Is it because the technology isn’t as sensitive as a metal detector? You use the term a sterile environment.

Peter George (Evolv Technology CEO):
Yeah. So we are in some airports today. In fact, seven of them. People are using our technology for employee screening.

Tim Stenovec (Quicktake Anchor):
Okay.

Peter George (Evolv Technology CEO):
So people could use it in their airport, but most of our focus is in the 0 billion TAM, which is non-aviation TAM, non-regulated.

Tim Stenovec (Quicktake Anchor):
You say TAM, total addressable market?

Peter George (Evolv Technology CEO):
Yeah, that’s right. Yeah. That’s right. Yeah.

Tim Stenovec (Quicktake Anchor):
What about this SPAC here? There was a surge in SPACs over the last few months. We saw a real dip in the most recent time period. Why is SPAC the right way to go public?

Peter George (Evolv Technology CEO):
Yeah. So look, we knew we were going to raise money and/or go public in the next couple of years. Their both certainty to close, and then timeframe, time to the capital we thought was super important. And the SPAC vehicle provided us that in a really a terrific way. As you know, we’re helping reopen America. And now’s the moment for people to understand who we are and how we can help them. So we felt by fully capitalizing the company, we can take advantage of the accelerated growth that we have in the market and help customers reopen safely. So we’re thrilled about this. Our plan is to become a public company sometime in Q2, probably in June. We’re really excited about that and working very closely with all kinds of venues today helping them open up.

Tim Stenovec (Quicktake Anchor):
Yeah, well, it’s certainly cool technology and I hope to be back in museums and concert venues soon as well. Evolv Technology CEO, Peter George. Hey Peter, thanks so much for taking the time, and for joining us on Quicktake.

Evolv Technology Brings Data Analytics Capabilities to its AI-enabled Touchless Security Screening System

Evolv Technology, the leader in AI touchless security screening, today announced Evolv Insights™, a powerful SaaS-based analytics dashboard that provides security and operations professionals the ability to comprehensively review, analyze and collect valuable data from their Evolv Express® security screening systems throughout their venues and facilities.

Evolv is transforming the physical security industry by providing the world’s first AI-enabled touchless screening system. Built on its Evolv Cortex AI™ software platform, Evolv is continually improving the security posture for customers through machine learning and on-demand analytical insights in a way that legacy metal detectors and other analog screening systems cannot provide.

Available through the secure My Evolv Portal, Evolv Express customers can use Evolv Insights™ to extract data about venue and entrance visitor arrival curves and counts, system detection performance, alarm statistics and comparisons across multiple sites, locations within sites, event types, detection settings, time periods and more. Depending on a customer’s desired level of granularity, the data can be presented annually, quarterly, monthly, daily, hourly, and even down to five-minute increments. Designed to provide actionable insights, customers can easily export data on-demand to enable sharing with colleagues and leadership via a range of user-friendly visual formats.

“We believe AI is changing the world and Evolv has been at the forefront in applying its many advantages to the physical security screening market,” said Vice President of Product Management Steve Morandi at Evolv. “Until now, security teams using outdated metal detector technology have been forced to make operational decisions based on biased judgment and anecdotal inputs, collected manually under the pressure of time. With automated data collection and actionable insights, security teams can move from reactive management and intuition-led decision making, to proactive, data-informed operations.”

Evolv Insights Allows Customers to:

“As a leader in designing weapons detection solutions, gaining insights into the actual throughput and alerts is fundamental to those designs,” said Founder and Managing Partner Dan Donovan at Ingressotek. “As an Evolv Technology Partner, we work with many of the most recognizable stadiums, sporting events and entertainment venues to keep their fans, patrons and staff safe. Having integrated, actionable data at our fingertips through Evolv Insights is very valuable, especially as our customers start reopening. Evolv Insights gives them easy access to details about visitor flow and other critical information to effectively plan resources as well as adjust in real-time.”

“The ability to better understand and anticipate how our patrons return to Omaha Performing Arts events as we come out of the pandemic will be valuable as we refine our reopening plans,” said Senior Vice President and Chief Financial Officer Arnold Reeves at the Omaha Performing Arts. “The data could allow us to make more informed staffing decisions, and also provide the ability to view and easily report percent venue occupancy numbers. With multiple entrances into the venues, the data portal will allow us to determine where volunteers are needed most to help enhance the patron experience. Without Evolv Express and Evolv Insights, we’d have to rely on visual cues and estimates.”

“We recently started using Evolv Express to enhance security screening for guests and team members throughout our facility,” said Potawatomi Hotel & Casino Security Director Sam Guzman. “With Evolv Express we have a state-of-the-art system that can help us increase security efforts while maintaining a high level of service for our guests.”

The Evolv Express system delivers up to a 70% reduction in cost and is 10 times faster than traditional metal detectors, resulting in screening an unparalleled 3,600 people per hour, per system. The system allows for visitors to pass through screening without breaking stride and continuing the pace of life, improving security at the speed and scale required in this post-pandemic world.

The world’s most iconic venues and companies place their trust in Evolv to protect their employees and visitors, including Uber, Lincoln Center, L.L. Bean, Six Flags, and hundreds of others. Evolv’s systems have been used to screen more than 50 million people, second only to the Department of Homeland Security’s Transportation Security Administration in screening people in the U.S.

Join us for a live webinar on Tuesday, April 20, 2021 at 11:00 a.m. ET to learn more.

In March 2021, Evolv entered into a definitive agreement for a business combination with NewHold Investment Corp. (NASDAQ: NHIC) in a transaction that would result in Evolv becoming a U.S. publicly listed entity. The transaction is expected to close in the second quarter of 2021, subject to satisfaction of customary closing conditions. For more information visit nhicspac.com.

About Evolv Technology

Evolv Technology is the world’s leading provider of AI touchless security screening systems that enhance safety without sacrificing the visitor, student and employee experience. Built on top of its Evolv Cortex AI software platform, the company provides an array of AI touchless screening technologies for weapons detection, identity verification and health-related threats.

Led by a team of security industry leaders with a track record for delivering first-to-market products, Evolv’s investors include Bill Gates, Florida Governor Jeb Bush’s firm, Finback Investment Partners, DCVC, General Catalyst Partners, Lux Capital, SineWave Ventures, Motorola Solutions and STANLEY Ventures. The company’s partners include Motorola Solutions, STANLEY Security and Johnson Controls. Evolv Express® has earned industry accolades such as the 2020 Edison Awards™, two Campus Safety 2020 BEST Awards, Campus Security & Life Safety magazine’s Secure Campus 2020 Awards and Best Places to Work by Inc. Magazine and Built in Boston.

In March 2021, Evolv entered into a definitive agreement for a business combination with NewHold Investment Corp. (NASDAQ: NHIC) in a transaction that would result in Evolv becoming a U.S. publicly listed entity. The transaction is expected to close in the second quarter of 2021, subject to satisfaction of customary closing conditions. For more information visit nhicspac.com.

Evolv Technology, Evolv Express®, Evolv Insights, and Evolv Cortex AI™ are registered trademarks or trademarks of Evolv Technologies, Inc. in the United States and other jurisdictions.

For more information, visit https://evolvtechnology.com.

Important Information for Investors and Stockholders

This document relates to a proposed transaction between NewHold and Evolv. This document does not constitute an offer to sell or exchange, or the solicitation of an offer to buy or exchange, any securities, nor shall there be any sale of securities in any jurisdiction in which such offer, sale or exchange would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. NewHold has filed a registration statement on Form S-4 with the SEC, which includes a document that will serve as a prospectus and proxy statement of NewHold, referred to as a proxy statement/prospectus. A proxy statement/prospectus will be sent to all NewHold stockholders. NewHold also will file other documents regarding the proposed transaction with the SEC. Before making any voting decision, investors and security holders of NewHold are urged to read the registration statement, the proxy statement/prospectus and all other relevant documents filed or that will be filed with the SEC in connection with the proposed transaction as they become available because they will contain important information about the proposed transaction.

Investors and security holders will be able to obtain free copies of the registration statement, the proxy statement/prospectus and all other relevant documents filed or that will be filed with the SEC by NewHold through the website maintained by the SEC at www.sec.gov. Alternatively, these documents, when available, can be obtained free of charge from NewHold upon written request to NewHold Investment Corp., c/o NewHold Enterprises, LLC, 52 Vanderbilt Avenue, Suite 2005, New York, New York 10017, Attn: Charlie Baynes-Reid, or by calling (212) 653-0153, or by email at info@newholdllc.com.

Participants in the Solicitation

NewHold and Evolv and their respective directors and executive officers may be deemed to be participants in the solicitation of proxies from NewHold’s stockholders in connection with the proposed transaction. A list of the names of the directors and executive officers of NewHold and information regarding their interests in the business combination will be contained in the proxy statement/prospectus when available. You may obtain free copies of these documents as described in the preceding paragraph.

This communication does not constitute an offer to sell or the solicitation of an offer to buy any securities or a solicitation of any vote or approval, nor shall there be any sale of any securities in any state or jurisdiction in which such offer, solicitation, or sale would be unlawful prior to registration or qualification under the securities laws of such other jurisdiction.

Forward-Looking Statements

This document contains certain forward-looking statements within the meaning of the federal securities laws with respect to the proposed transaction between NewHold Investment Corp. (“NewHold”) and Evolv Technologies, Inc. (“Evolv”). These forward-looking statements generally are identified by the words “believe,” “project,” “expect,” “anticipate,” “estimate,” “intend,” “strategy,” “future,” “opportunity,” “plan,” “may,” “should,” “will,” “would,” “will be,” “will continue,” “will likely result,” and similar expressions. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. Many factors could cause actual future events to differ materially from the forward-looking statements in this document, including but not limited to: (i) the risk that the transaction may not be completed in a timely manner or at all, which may adversely affect the price of NewHold’s securities, (iii) the failure to satisfy the conditions to the consummation of the transaction, including the adoption of the Agreement and Plan of Merger, dated as of March 5, 2021 (the “Merger Agreement”), by and among NewHold, Evolv and NHIC Merger Sub Inc., a Delaware corporation and a direct wholly owned subsidiary of NewHold, by the stockholders of NewHold, the satisfaction of the minimum trust account amount following redemptions by NewHold’s public stockholders and the receipt of certain governmental and regulatory approvals, (iv) the lack of a third party valuation in determining whether or not to pursue the transaction, (v) the inability to complete the PIPE investment in connection with the transaction, (vi) the occurrence of any event, change or other circumstance that could give rise to the termination of the Merger Agreement, (vii) the effect of the announcement or pendency of the transaction on Evolv Aviation’s business relationships, operating results and business generally, (viii) risks that the proposed transaction disrupts current plans and operations of Evolv and potential difficulties in Evolv employee retention as a result of the transaction, (ix) the outcome of any legal proceedings that may be instituted against Evolv or against NewHold related to the Merger Agreement or the transaction, (x) the ability to maintain the listing of NewHold’s securities on a national securities exchange, (xi) the price of NewHold’s securities may be volatile due to a variety of factors, including changes in the competitive and highly regulated industries in which NewHold plans to operate or Evolv operates, variations in operating performance across competitors, changes in laws and regulations affecting NewHold’s or Evolv’s business and changes in the combined capital structure, (xii) the ability to implement business plans, forecasts, and other expectations after the completion of the transaction, and identify and realize additional opportunities, and (xiii) the risk of downturns and a changing regulatory landscape in Evolv’s highly competitive industry. The foregoing list of factors is not exhaustive. You should carefully consider the foregoing factors and the other risks and uncertainties described in the “Risk Factors” section of NewHold’s registration on Form S-1 (File No. 333-239822), the registration statement on Form S-4 discussed above and other documents filed by NewHold from time to time with the SEC. These filings identify and address other important risks and uncertainties that could cause actual events and results to differ materially from those contained in the forward-looking statements. Forward-looking statements speak only as of the date they are made. Readers are cautioned not to put undue reliance on forward-looking statements, and except as required by law NewHold and Evolv assume no obligation and do not intend to update or revise these forward-looking statements, whether as a result of new information, future events, or otherwise. Neither NewHold nor Evolv gives any assurance that either NewHold or Evolv or the combined company will achieve its expectations.

Any financial projections in this communication are forward-looking statements that are based on assumptions that are inherently subject to significant uncertainties and contingencies, many of which are beyond NewHold’s and Evolv’s control. While all projections are necessarily speculative, NewHold and Evolv believe that the preparation of prospective financial information involves increasingly higher levels of uncertainty the further out the projection extends from the date of preparation. The assumptions and estimates underlying the projected results are inherently uncertain and are subject to a wide variety of significant business, economic and competitive risks and uncertainties that could cause actual results to differ materially from those contained in the projections. The inclusion of projections in this communication should not be regarded as an indication that NewHold and Evolv, or their representatives, considered or consider the projections to be a reliable prediction of future events.

 

###

Jennifer Torode
tel:7812545836
jtorode@chenpr.com

 

 

It’s About the Data – Applying Analytics to Step Change Security Screening and Operations

In 2006, Clive Humby, a British mathematician and entrepreneur in the field of data science, declared “Data is the new oil.” This compelling position has been amplified thru the years and referenced in numerous settings for various intents, particularly with the advent of machine learning and AI. While the comparison may often create interesting debate material, what is generally recognized is the finite supply of oil versus the infinite waterfall of data.

Until now, physical security screening and rich front door visitor entry data has been an untapped resource. With legacy screening systems, visitors pass through a security checkpoint as a single, moment-in-time transaction, and because legacy systems are analog, digital data escapes uncaptured in the wind—

Moving from analog to digital, Evolv has transformed physical security screening using state-of-the-art sensors and AI-based software. Our systems constantly capture valuable data at this “threshold real estate” which can be mined, analyzed and used for optimizing operational efficiency.

The refinery

Screening and entry data while plentiful is just a raw resource. From our “Data is the new oil” reference, it needs to be processed and refined to derive value. Analytics helps harness the data and extract value to improve your security posture, optimize your resources (both security, general venue operations, and front of house), and ultimately create delighted customers. 

The premise that using data and analytics to optimize operational efficiency is not a quantum physics or atom splitting concept. There’s nothing new here except it’s never been applied in the physical security screening space. In fact, some say that physical security screening is the land that digital transformation forgot. Evolv Technology just unveiled an important enhancement to our Evolv Express® digital, touchless screening system, one that gives companies access to a “refined” repository of data, self-serve analytics, and dashboard tools to improve decision-making across a variety of organization functions. Introducing Evolv Insights™our powerful, SaaS-based analytics application.

By leveraging the rich data from Express and its machine learning and AI engine, Evolv Insights™ provides security and operations professionals with a single, easy-to-use, self-service dashboard to view, review, analyze and gather insights, from their screening and venue entrance. Example data types are granular 5-minute visitor arrival curves, total venue visitor counts, system detection performance, identified threat category counts and comparisons across multiple business dimensions including sites, entrance doors, event types, system detection settings, time periods and more. 

And this is just the beginning. Future integrations of additional Express sensor data, 3 party data sources, social feeds like weather, and rich venue enterprise data will expand our ability to provide more predictive and prescriptive venue relevant insights.

Data and actionable insights to optimize operations

Until now, security teams have been forced to make operational decisions based on biased judgement and anecdotal inputs, collected manually under the pressure of time. With automated data collection and actionable insights, security teams move from reactive management and intuition-led decision making, to proactive, data-informed readiness. Resulting actionable insights will empower security teams to transform security, operations, and the holistic visitor experience.

  • Simply Report on Security Performance to Leadership – Quickly review aggregated performance across the install base. This “snapshot” provides unique situational awareness and enables a holistic view of customers’ Express systems to optimize performance. This view is especially helpful when showcasing system performance to leadership teams.
  • Data-driven Improvements to Security Posture – Access individual scanner, location and detection setting comparisons. Drilling down and comparing system performance related to clear rate, visitor counts, arrival curves, and more, enables root cause analysis and inspection by event types, venue locations, individual entrances, and singular scanners.
  • Partner with Operations Teams to Deliver a Better Visitor Experience – Review the density of visitor arrivals with a color-coded heat map and correlated time-series view. Anticipated patron arrivals across seasons, weeks, days, and specific hourly trends by entrance and event type is available. Understanding these load times helps to more effectively plan staffing to provide visitors and employees with a welcoming, line-free experience.

Security seat at the table and value center

The ability for security professionals to advance a “data beats opinion stance” and to provide actionable recommendations across the enterprise will elevate the interaction and effectiveness across functions. Security equipment and leaders will no longer be viewed as a “necessary evil”, but as a coordinated and integral part of overall venue success.

If data is the new oil, analytics is the new refinery!

eBook: Transforming Human Security

Summary

It’s time for people to feel safe again.

Far too often, we hear about a seemingly random active shooter incident, mass shooting or soft target attack. Venues and facilities of all kinds are vulnerable—industrial workplaces, stadiums, shopping malls, airports, office buildings, nightclubs, schools—anywhere people congregate freely.

This unpredictable environment is forcing security directors and facility managers to rethink their security strategies. How do you get started? What are the key considerations you should be thinking about?

This eBook addresses these questions and defines the next generation approach to physical security that effectively balances threat detection with a positive visitor experience— traditionally, two mutually opposing goals.

Fill out the form to download the eBook to learn about transforming physical security screening into human safety by improving the visitor, student and employee experience while continuing to improve security.

In this eBook you will learn about the following:

The limitations of traditional screening technology, and the potential consequences of those limitations.

Key decisions to make when considering new screening technology.

A new approach for keeping people, whether visitors, students or employees, safe.